You Can't Eat the Food at this MoMA Mart Pop Up in NYC
Nothing in this pop-up store is what it appears to be!
Join an exclusive behind-the-scenes tour with owner Joe Cooke!







Photos Courtesy of The Urbane Arts Club
Celebrated by the BBC as one of the city's top 8 literary destinations, The Urbane Arts Club is more than just a venue—it's a vibrant hub for culture and creativity. Through an eclectic mix of literary launches, musical showcases, and theatrical performances, it fosters an environment rich in conversation and artistic expression.
Visit this unique spot for an exclusive behind-the-scenes tour with owner Joe Cooke! After the tour, stick around for an evening of live music, burlesque, and swing dancing during The Urbane's monthly Jazz & Gin Soirée.
Each month features NYC’s best swing bands and swing DJs, classic burlesque, craft cocktails, and a free dance lesson. The Club’s 1,200 sq ft ballroom boasts wooden floors, plus a lounge and gallery. As weather permits, enjoy the outdoor patio w/cafe tables, garden, and dance on the porch!
Presented by Prohibition Productions (Patrick Soluri) and The Urbane Arts Club
Joe Cooke leads commercial strategy for WSJ and supports M&A across Dow Jones consumer assets, reporting to the General Manager of WSJ. He focuses on growth strategy, new products, and extending WSJ’s core strengths across formats and platforms. Before Dow Jones, Joe spent ten years at NBCU News—working across NBC News, MSNBC, and CNBC—leading strategy for streaming, subscription, and digital initiatives. He holds a BA in Politics, Philosophy, and Economics from Oxford.
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